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Facebook Activity Is Reflection Of U.S. Obesity Rates, Study Finds (Huffington post)
What we post on Facebook may be an “exaggerated” look at our social lives, but
according to a new study, the social media website could actually provide a
pretty accurate reflection of obesity rates around the country.
A new study from Boston Children’s Hospital researchers shows that the more
people in a certain area or region who “like” or share information on healthy
activities on Facebook, the lower the likelihood of that area having a high
obesity rate. Similarly, the more people in a certain area or region who
“like” or share information about TV on Facebook, the higher the likelihood of
that area having a higher obesity rate.
“The tight correlation between Facebook users’ interests and obesity data
suggest that this kind of social network analysis could help generate real-
time estimates of obesity levels in an area, help target public health
campaigns that would promote healthy behavior change, and assess the success
of those campaigns,” study researcher John Brownstein, Ph.D., of the Boston
Children’s Hospital Informatics Program, said in a statement.
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